Boosting confidence and getting on board with behavior change

  In the fourth season of the show How I Met Your Mother, the characters stare enviously at the hot tub on the patio of the building next door. One of the characters, Marshall, walks over to the edge of their roof, looks at the seven-foot gap and says: “I can jump that far” I […]

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The three key components to motivated behavior

Decades ago in Dade County Florida, the local government banned the sale of laundry detergents with phosphates. Phosphates were pretty good for cleaning but pretty bad for the environment, causing algae to explode in growth. This leads to oxygen reduction, which leads to animals dying, which isn’t good. It was a pretty good idea to […]

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